Why You Shouldn’t Buy Links For SEO

Pbn network  is not a good idea, and you should avoid it at all costs. It can easily lead to a long-term link purchase spiral that could get you or your agency in trouble. The best way to ensure you don’t get into trouble is to make sure that any links you buy are well-analyzed and on a website that search engines value. This will prevent you from getting a penalty, and will also make your SEO efforts much more successful.

Since the introduction of Google’s Penguin update in 2012, buying links has become more risky than ever. The search engine is highly sensitive to the tactics that go into white and black hat link building and has been cracking down on websites and companies who have purchased links to boost their rankings. This has resulted in penalties that range from page rank loss to complete de-indexing.

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You can purchase links from a link marketplace that serves both the seller and buyer. It’s less risky than purchasing links from an agency, but you must carefully analyze each opportunity and ensure that the site you are getting a link from is one that Google values. Avoid sitewide links that are easy for search engines to identify as spam, and make sure that the links you are purchasing are not exact-match anchor text.

If you are looking for a short-term solution to increase your rankings, then consider hiring an SEO agency that will legitimately build backlinks for you. This will save you time and money and will help you to avoid any potential penalties that could come from purchasing links.

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